Cocina 35 Brunch at the Coronado Ferry Landing is a 4,500-square-foot Mexican brunch restaurant that debuted in November 2024 as the fifth location from siblings Paulina and Cesar Chaidez, who founded the concept in Otay Mesa in 2012. The 150-seat dining room occupies the former Costa Azul space at 1201 First Street with a panoramic picture window framing the downtown San Diego skyline across the bay, sharing the Ferry Landing marketplace with seafood anchor Bluewater Boathouse Seafood Grill. The Chaidez family traces its restaurant lineage to a hot dog stand in Sinaloa, Mexico, and the name "35" derives from their father's lucky number — a digit embedded in the Otay Mesa address (9335 Airway Road) and the downtown location (1435 6th Ave). The "Comida Corrida" build-your-own brunch format lets guests customize chilaquiles, egg scrambles, tortas, and breakfast burritos, and the full bar pours weekend micheladas, mimosas, and craft cocktails alongside Coronado Island's pastry corridor at Parfait Paris down the Ferry Landing walkway. The kitchen processes its chilaquiles from house-fried tortilla chips smothered in choice of red, green, or mole sauce with pulled chicken, carnitas, or carne asada, plus cotija, crema, and a fried egg — a preparation the Chaidez family calls the signature dish across all five San Diego locations.