National bagel chain with 28-plus years in operation, Einstein Bros. Bagels' Point Loma location at Rosecrans and Midway in the Midway District San Diego bakes classic and gourmet bagels—Cheesy Hash Brown, Jalapeño Cheddar, Six-Cheese—on-site throughout the morning. Cage-free egg sandwiches on fresh-from-the-oven bagels anchor the breakfast menu alongside Nova Lox builds and shmear flights, a deli-counter format that complements the muffin-and-pastry program at Marvelous Muffins. The Rosecrans corridor location draws the same Midway District breakfast crowd that frequents nearby brunch restaurants, converting that traffic into a quicker counter-service format with four dog-allowed patio tables. Lunch pivots to hot and cold sandwiches—Tasty Turkey, Ham & Swiss, Texas Brisket on Cheddar Jalapeño—alongside the core bagel menu, extending the kitchen into the midday catering lane shared by Cocina 35 Brunch on the same corridor. All-Day Breakfast and Lunch Classics catering platters feed office meetings and corporate events across Point Loma San Diego with bulk bagel-and-shmear spreads and boxed sandwich trays.