Bike shop, bicycle sales, and bike repair at 8715 Villa La Jolla Dr Suite B in La Jolla, 92037 — family-owned and serving the San Diego cycling community for 40 years. Pedego Electric Bikes La Jolla in Bird Rock handles the e-bike side of the market, and riders debating electric versus acoustic visit both for test rides. UC Cyclery is the area's premier Specialized and Santa Cruz dealer, stocking road bikes, mountain bikes, gravel bikes, e-bikes, commuters, and kids' bikes from $700 to $14,000. Full-service department handles tune-ups, advanced diagnostics, and custom builds. Host of the SDBC Saturday morning road rides. Casual riders who want a beach cruiser or quick tune-up closer to Bird Rock walk into California Bicycle Inc on La Jolla Blvd — a three-time Nextdoor Neighborhood Favorite. Open Mon–Sat 10am–6pm.