In-chair beer or wine service comes standard with every cut at Hillside Barber, an operational format built by a San Diego native ownership group at the Suite E101 storefront inside 1050 University Avenue. The alcoholic-beverage-during-cut model turns the haircut itself into a casual drink appointment, positioning Hillside within the same Hillcrest hospitality lane as Hillcrest Brewing Company Bar & Pizzeria on University Avenue. Skin fades, beard trims and traditional shaves anchor the technical menu alongside contemporary taper work. Mid-week interview-prep and event-cut bookings drive the calendar, the same getting-sharp cycle that brings suit-and-shirt work into Kim's Alterations up the block. The most involved project is a full skin fade combined with a traditional straight-razor shave, stacking the shop's two signature techniques into a single forty-five-minute appointment.