San Diego Jet Ski and Boat Rentals at Coronado Ferry Landing operates from the bayfront boardwalk at 1201 First Street, placing riders on open water steps from the shops and restaurants of the Ferry Landing complex. The open-bay launch eliminates the 5-mph idle zones typical of enclosed marina rentals, maximizing ride time on the same Coronado Ferry Landing waterfront where Peohe's serves bay-view seafood and downtown San Diego ferry passengers disembark throughout the day. A fleet of eight Sea Doo jet skis seats two riders each, and the company added pontoon boat charters — including skippered sunset and concert cruises to venues across the bay — after expanding beyond its original jet-ski-only model. Complimentary visitor parking at the First Street lot differentiates the Ferry Landing operation from marina-based competitors, and the walkable bayfront cluster that includes Il Fornaio steps from the kiosk generates consistent walk-up demand from ferry commuters and Coronado Island visitors. Standard rentals run one- and two-hour blocks on Sea Doo watercraft with full safety briefings conducted dockside, and self-guided bay routes pass beneath the Coronado Bridge, past the USS Midway, and around the harbor seal haul-outs near Shelter Island.