URT URT! Shop

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About

Coronado Island surf and lifestyle apparel shop at 1019 C Ave, CA 92118, home of the iconic URT barking sea lion brand. Founded by Coronado native Ian Urtnowski, this flagship store carries signature t-shirts, hoodies, puff jackets, headwear, and tactical-inspired ocean gear alongside surf hardware from Emerald City Surf Shop nearby. A favorite among local surfers, Navy SEALs, and military families blending beach culture with patriotic heritage. Exclusive Coronado x URT collection pieces, Heave Ho Coffee, and Half Face Blades available in-store. Open daily — and rent a bike from Wheel Fun Rentals next door at the same C Ave address.