Founded by restaurateur Scott Slater, the creator of the nationally recognized Slater's 50/50 burger chain, Apex Brand Collection is a hospitality group and catering operation headquartered at 4505 Mission Blvd in Pacific Beach's 92109 ZIP code. The company operates Mission + Garnet, a multi-concept food hall that took over the former Denny's location at the corner of Mission Blvd and Garnet Ave after the original restaurant closed in 2018. The 4,000-square-foot space opened in February 2023 with walk-up windows, fast-casual counter service, and a wrap-around patio, eventually housing six distinct brands under one roof: Spitfire North of the Border tacos, Earlybird Breakfast Burritos, Head Lettuce salads, Checkered Churros, and Döner Döner Kebab Kitchen, which replaced an earlier sandwich concept after Slater noticed stronger demand for shawarma near the beach and university campuses. Slater launched Spitfire and Head Lettuce in 2019 near UTC, and the Mission + Garnet location preserved design elements from the 50-year-old Denny's, including the original sign shape and the zigzag roofline from the 1960s architecture. The food hall employs roughly 75 people at the PB site and runs from 7:00 a.m. to 3:00 a.m. daily, covering breakfast through late-night dining. Apex's catering division offers drop-off, pick-up, and full-service options for corporate events and private parties, with a dedicated corporate lunch program featuring more than eighty rotating menu items and simplified monthly billing. During the early months of the pandemic, Slater and his wife raised over seventy-five thousand dollars, matched it personally, and delivered one hundred fifty thousand dollars in meals to hospital workers and at-risk individuals across San Diego County, a response covered by Bare Back Grill's Mission Blvd neighbors and local media. Businesses looking for catering can request a custom quote through Apex's ezcater partnership, and anyone dining along the Mission Blvd corridor should also explore the seafood and cocktails at Costa Brava a short walk toward the water.