Open in Pacific Beach since 1992 at 1401 Garnet Ave, 92109, Play It Again Sports is a sporting goods store that buys, sells, and trades both new and used equipment. Owners Fred Princen and Brigitte Nicolas, operating under MatMax Sports Inc., have run this franchise location since 2015, with longtime general manager Jay Yount overseeing daily operations. The store carries roughly 20,000 items at any given time, covering surfboards, bicycles, skateboards, snowboards, golf clubs, wetsuits, SUPs, inline skates, and disc golf gear. Sports fans grabbing new gear before a beach day can catch a game on the TVs at Sandbar Sports Grill afterward, just a few blocks toward the water. The Better Business Bureau gives this location an A+ rating, with a file open since 1996, and the franchise has won both the national Store of the Year and Heritage awards. As part of a buying group of more than 300 Play It Again Sports locations, the Pacific Beach store offers purchasing power that keeps pricing competitive with big-box retailers. Customers can trade in working gear for cash on the spot or put the credit toward an upgrade. Cyclists and skaters heading west after a purchase sometimes refuel at Coaster Saloon, a Garnet Avenue dive bar with a loyal local crowd. Google reviewers praise the wide variety and note that the staff goes out of its way to help fit customers with the right board or bike for their experience level.