Founded in 2012 at 4944 Santa Monica Ave, Aliro Marketing built its book on social media management for OB small businesses and has since expanded into AI deployment — chatbots, AI avatar video, and ChatGPT-driven content pipelines. Custom Instagram, Facebook, and TikTok strategy runs alongside the AI work, with weekly posting calendars built for realtors such as Cornelius Estates Group whose listings require consistent video and reel output to stay visible in competitive San Diego inventory feeds. SWOT analysis and positioning work precede each management engagement, identifying which platforms return measurable ROI for a given service business rather than posting everywhere by default. AI chatbot deployment covers after-hours lead capture, appointment routing, and FAQ handling for service firms including insurance agencies like Broad Impact Group where 24-hour quote-request response windows determine close rates. Email marketing campaign builds are coordinated with the social schedule so blog posts, newsletters, and paid ads share creative assets rather than operating as siloed channels. The most complex engagements are full funnel rebuilds — paid social ads feeding a chatbot-qualified lead form, routing qualified prospects into a CRM with automated email nurturing, and reporting back against revenue attribution rather than vanity engagement metrics.