Personal training gym and trainer certification studio at 1020 Prospect St, Suite CU-1B, La Jolla, CA 92037, on the Prospect Street cliffside overlooking La Jolla Cove. Founded in 2011 by Chris Hitchko (B.S. Kinesiology, CSCS, CSU Chico), Show Up Fitness operates as both a private training studio for clients and a hands-on personal trainer internship program — one of three locations alongside West Hollywood and Santa Monica. The 2-month in-person internship runs M–F with classes capped at 12 and awards the proprietary SUF-CPT certification; graduates have been hired directly by Equinox and Life Time. Initial client fitness assessments run $125 for a 60–90 minute session including medical analysis, movement screens, and a demo workout. Hitchko has trained over 3,500 personal trainers and authored "How to Become A Successful Personal Trainer." Near La Jolla Athletic Club at 1200 Prospect and Queen Bee Med Spa at 1025 Prospect.