Hospitality management consultancy Caton & Companies delivers hotel sales turnaround, brand-standard QA, marketing program rebuilds, and EBITDA-focused operational audits for underperforming and ground-up properties from a Washington Street office in Hillcrest. Hotel-asset valuation, ADR and RevPAR benchmarking, and brokerage of distressed limited-service flags align with commercial hospitality listings handled by Woods Real Estate Services. Engagements start with a full operational audit — guest history, sales process, labor model, cost structure — and end with implemented sales SOPs, franchisor brand-standard compliance, and customer acquisition programs aimed at maximizing EBITDA. Monthly P&L reviews, occupancy-tax filings, and franchise-fee accruals tied to Wyndham, Marriott, and Best Western flags intersect with the hospitality bookkeeping workflow at JW Financial. Full turnaround projects can span 12 to 18 months across a single property — reflagging analysis, brand-standard re-certification, GM recruitment, yield-management retraining, and the full rebuild of the group-sales pipeline from zero to profitability.