Ernie's Craft Deli & Wine Bar on North El Camino Real in Encinitas operates a dual-concept kitchen: gourmet deli by day and curated wine bar by evening, opened in early 2025 by co-owners Erin and Dave Goodman. The daytime sandwich program builds on Dutch crunch rolls — a crispy rice-flour-topped bread baked to a crackled crust — and French rolls sourced from a Northern California bakery, producing handcrafted deli plates that sit closer to the Italian-inflected sandwich tradition at Firenze Trattoria than to a standard sub shop. Handcrafted meatballs in San Marzano tomato sauce with Parmigiano-Reggiano and fresh basil anchor the shareable-plates menu that takes over at the evening wine-bar transition. Erin Goodman's wine program draws on a family winemaking lineage rooted in St. Helena's Napa Valley, curating a list that emphasizes Vouvray, chenin blanc, viognier, and white Burgundy — a wine-bar depth that complements the single-origin roasting program at Ironsmith Coffee Roasters on the Encinitas morning-to-evening dining arc. A retail marketplace section stocks specialty goods for takeaway, and live acoustic music books weekly into a space that occupies the former Elizabethan Desserts location in the Encinitas Marketplace on El Camino Real.