San Diego Paw Co. in downtown San Diego's Little Italy operates a boutique pet supply and grooming shop from Kettner Boulevard, carrying curated lines of Fromm, Primal, Dr. Marty's, and Taste of the Wild alongside house-selected treats and toys. Grooming appointments span full-service cuts, bath-and-brush specials, teeth brushing, nail grinding, de-shedding, and anal-gland expression — the kind of a la carte menu that downtown and Hillcrest pet owners split between multiple shops, including Dirty Dogs Hillcrest on University Avenue. A foster-to-adopt program partners with local rescue organizations to house dogs in-store, giving prospective adopters walk-in interaction during regular shopping visits and a two-night trial foster before committing. Raw, freeze-dried, and lightly cooked food lines sit alongside conventional kibble, building out a dietary spectrum that independent pet retailers like Dexter's Deli in North Park also stock to serve nutrition-focused pet owners across San Diego's urban core. The shop's deepest service tier pairs breed-appropriate diet consultations with its grooming calendar, letting owners schedule coat-health assessments and protein-rotation plans during the same Kettner Boulevard visit.