This Enterprise Rent-A-Car in downtown San Diego, embedded in the lobby of the Manchester Grand Hyatt at 1 Market Place, puts a rental desk adjacent to the waterfront near Seaport Village and the San Diego Convention Center. The hotel-lobby format eliminates the trip to a separate lot, a walk-in convenience distinct from the shuttle-dependent airport model and the off-site lots where fleet mechanical work routes to neighborhood shops such as Griffin's Auto Repair across downtown. Enterprise Holdings — the parent company that also owns National and Alamo — designates this branch women-owned and extends active-duty military surcharge waivers across all vehicle classes. The exotic and premium vehicle tier through Enterprise's Exotic Car Collection adds Porsche, Mercedes-Benz, and Corvette options that compete with the supercar inventory at independent operators such as HM Vacations on Juniper Street, but without per-mile caps on California road trips. The highest-demand bookings at this waterfront branch coordinate multi-vehicle fleets of 15-passenger vans and convertibles for Comic-Con groups, convention exhibitors, and wedding parties staging along Harbor Drive.