At 1414 Camino Del Mar in Del Mar, CA 92014, Alexander Daas Opticians is a luxury eyewear boutique and optician offering comprehensive eye care, designer frames, and prescription lens services seven days a week. Founded by second-generation optician Alex Feldman, whose Russian immigrant parents started an optical business in San Francisco in the 1970s, the brand has grown into a multi-location California eyewear house with shops in Los Angeles, Palo Alto, San Clemente, and San Francisco, where the original Marina District location has operated for over 40 years. The Del Mar store opened in 2021 and was featured in the San Diego Union-Tribune in August 2022. Feldman personally designs the Alexander Daas eyewear line, which has appeared on television shows including Tulsa King, This Is Us, and NCIS, and has been worn by celebrities such as Sylvester Stallone, Zendaya, and Michael Keaton. The Del Mar boutique carries an internationally curated selection of independent and luxury brands including Barton Perreira, ic! Berlin, Lindberg, Lunor, Mykita, Theo, Celine, Vuarnet, Woodys Barcelona, and more. On-site optometrist Dr. Janel Mallari, O.D., provides comprehensive eye exams including ultra-widefield retinal imaging, which screens for diabetes, glaucoma, macular degeneration, and other conditions without requiring pupil dilation. Opticians Wiley and Stacy are frequently praised in reviews for their expertise in frame styling and fitting. The shop also offers an eyewear styling form that patients can complete before their visit, allowing the team to pre-select frames tailored to face shape and features. Lens options span Shamir, Zeiss, Varilux, and Seiko, with premium features like anti-reflective coating, blue-blocking technology, transition lenses, and digital HD-quality progressives. The Alexander Daas Eyewear Chain, a unisex necklace doubling as a frame holder, remains one of the shop's signature accessories. Nestled in the heart of Del Mar Village just blocks from the beach, the boutique sits next to Sundancer Boutique and within easy walking distance of the Del Mar Plaza shops and restaurants. Alexander Daas holds a 4.9-star rating across 46 Google reviews, with patients consistently highlighting the personalized service and boutique atmosphere that sets this location apart from chain optical retailers.