Whole Foods Market occupies a 30,000-square-foot space at 2600 Via De La Valle, Suite 100, in the Flower Hill Promenade shopping center in Del Mar 92014, sharing the complex with specialty shops and Bird Rock Coffee Roasters - Torrey Pines on nearby Carmel Valley Road for award-winning coffee before or after a grocery run. The store opened in February 2013 as the fourth Whole Foods location in San Diego County, and it was designed with features tailored to the Del Mar coastal lifestyle. Open daily from 7 a.m. to 10 p.m., this location carries products from more than 100 local vendors and Southern California farmers, including Stehly Farms Organics, Be Wise Ranch, Carlsbad Aquafarm, and Homegrown Meats. The prepared foods section is a draw for weekday lunches, with a hot and cold bar, made-to-order sandwiches using locally sourced ingredients, pizza by the slice, and a full Asian menu with sushi, Japanese, and Korean options. An in-house bakery turns out scratch-made breads including focaccia and baguettes alongside custom cakes, cupcakes, and fruit tarts. The seafood counter features sustainably sourced fish delivered up to six days a week. A cheese specialist is available to guide shoppers through pairings, and an on-site bar serves wine, craft beer, and cocktails. Amazon Prime members receive extra savings throughout the store, and shoppers can choose between in-store visits, curbside pickup, or grocery delivery. The store holds a 96 out of 100 health inspection score and accepts SNAP/EBT, credit cards, debit cards, and NFC mobile payments. Shoppers headed to Bushfire Kitchen - Del Mar on nearby Del Mar Heights Road often swing through Whole Foods first for organic staples and specialty items.