The True House

Wellness CentersVerified

About

The True House in Coronado is a full-service interior design firm and retail boutique at 1112 10th Street, founded by designer Alyce Lopez in 2015. The 92118 storefront occupies the former space of The Attic, a retail fixture in the Coronado community since 1997, and stocks home furnishings, throw pillows, candles, throw blankets, wall art, and a Coronado-themed collection inspired by the island's coastal aesthetic. Lopez specializes in whole-home renovations, kitchen and bath remodeling, and furnishing programs for active families, and the firm's residential projects extend across San Diego County alongside Coronado Island properties — a geographic range shared by Bungalow 56 Interior Design, which handles architectural drafting and construction-document services from its own Coronado office. The design philosophy centers on what Lopez describes as relaxed, livable, and distinctly Californian interiors, informed by her work as a style spotter for industry trade shows and brand ambassador for furniture manufacturers. The 10th Street location sits one block south of Orange Avenue in Coronado's Village shopping district, within walking distance of Hotel Del Coronado and the boutiques lining the main commercial corridor. Full-service design clients receive space planning, material specification, and procurement through a single point of contact, while the retail side carries gift-ready items alongside furnishing samples for in-person selection. Partner Jane Crosby manages day-to-day storefront operations, and the team sources products from manufacturers emphasizing sustainability and domestic production. For women's apparel and jewelry along the same Village corridor, Pretty Please Boutique on Orange Avenue is part of the Coronado shopping district that extends from the ferry landing south toward the Hotel Del. The True House serves both walk-in gift shoppers and homeowners planning full-scale Coronado renovations from the same 10th Street address.