Bay & Shore Co at 118 Orange Avenue in Coronado carries coastal-lifestyle apparel, accessories, home goods, and gift items from a storefront at the north end of the island's main commercial corridor in the 92118 ZIP. The shop stocks a selection of casual wear, beach-inspired décor, and locally minded products that reflect the island's laid-back aesthetic, positioned near the Coronado Ferry Landing at 1201 First Street where ferry passengers arrive from downtown San Diego. The 118 Orange Avenue address sits within walking distance of Coronado Beach and the bay-view parks that define the north end of Coronado Island. Foot traffic from visitors exploring the Coronado shopping district between the ferry dock and Hotel Del Coronado drives walk-in browsing year-round. Gift inventory targets the souvenir and take-home market alongside the home-accent category, covering the things to do in Coronado impulse-purchase window that peaks during summer and holiday weekends. The storefront shares the block with other Orange Avenue retailers including Coronado Beach Wear and the fashion boutiques that line the avenue's north section. The north Orange Avenue position places it on the ferry-to-village walking route that funnels pedestrian traffic through Coronado's retail core.