Grocery and shelf-stable food distribution for families in east San Diego runs through The Salvation Army Kroc Center Food Distribution Center in College Area, operating from the 12.4-acre Kroc campus at 6845 University Avenue in San Diego's 92115 ZIP. The food bank accepts both food and monetary donations and coordinates volunteer shifts for community members who sort, package, and distribute donated items to qualifying households. Distribution runs serve residents of College Area, Rolando, and the adjacent La Mesa and Lemon Grove communities, reaching families in a section of eastern San Diego County where food-access gaps persist despite the presence of full-service grocery stores such as Food 4 Less on University Avenue. The center operates within the broader Kroc campus infrastructure, which includes a 132,000-square-foot community center, aquatic facilities, an ice rink, and a performing arts theatre, all funded by a $90 million bequest from the late Joan Kroc. Clothing and household goods donations flow through complementary nonprofit channels, including Sharia's Closet in College Area, which distributes gently used apparel and personal-care items to families and individuals in need. University Avenue runs east from the SDSU campus zone through the Rolando neighborhood, and the food distribution facility sits at the eastern edge of the Kroc campus near 69th Street. Volunteer recruitment draws from SDSU student service-learning programs, church groups, and corporate social responsibility initiatives, with shift scheduling managed through the Kroc Center's central volunteer coordination office. The Salvation Army's national network of Kroc Centers replicates this food-access model across 26 locations nationwide, all inspired by the San Diego prototype that Joan Kroc commissioned before her death in 2003.