Under The Rug Floorcare is an IICRC-certified carpet and floor cleaning company in College Area, San Diego, operated by husband-and-wife team Rolando Lopez and Ana Nieves from 5722 El Cajon Boulevard in the 92115 ZIP near SDSU. The primary cleaning method is hot water extraction—commonly called steam cleaning—which forces heated water and a cleaning solution deep into carpet fibers under pressure, then immediately vacuums the slurry out along with embedded dirt, allergens, pet dander, and stain residue. Air duct cleaning extends the indoor-air-quality focus of the carpet work, and for full HVAC duct clearing the company shares referral pathways with Chipper Dryer & Air Duct in Grantville, which specializes in dryer exhaust and main-trunk ductwork. El Cajon Blvd between 54th Street and College Avenue anchors a dense residential corridor near San Diego State University where apartment complexes, student housing, and single-family rentals generate high-frequency carpet cleaning demand driven by lease turnovers and pet-heavy households. Beyond carpet, the service list includes area rug cleaning with free pick-up and delivery, upholstery extraction for sofas and chairs, tile and grout scrubbing and sealing, hardwood floor cleaning, natural stone restoration, and dryer vent cleaning. All cleaning products are nontoxic and plant-derived, formulated to be safe for children and pets—a selling point for the young families and SDSU-adjacent households that make up a large share of the College Area client base. The company is Latino-owned and women-owned, with bilingual service available in English and Spanish, and the crew wears company uniforms on every job for on-site identification. Post-renovation floor cleaning is a growing segment of the business, with crews removing construction dust, grout haze, and adhesive residue from newly installed tile and hardwood after kitchen and bathroom remodels completed by Coast Design & Build in College Area. BBB accreditation through the San Diego bureau provides a third-party dispute resolution channel, and all work carries a satisfaction guarantee with free re-cleaning of any area that does not meet the client's expectations. The IICRC certification—issued by the Institute of Inspection, Cleaning and Restoration Certification—requires continuing education in fiber identification, stain chemistry, and moisture management, ensuring the crew can handle wool orientals, silk blends, and synthetic broadloom without damage.